Kraiya Consulting partners with brands to build, grow, and scale their Amazon presence — from the US and Europe to the world's fastest growing market, India.
"The name Kraiya draws from the Sanskrit Kraya — meaning commerce and trade. It is who we are."
From account management and advertising to full India market entry — we handle every layer of your eCommerce operation with the depth and accountability of a senior-led boutique firm.
Complete management of your Amazon Seller Central or Vendor Central account — strategic, hands-on, and fully accountable.
Data-driven Amazon advertising built for profitable scale — not just spend. Every dollar accountable to results.
End-to-end entry strategy for Western brands launching on Amazon India — from compliance to first sale.
Every element of your listing engineered to convert — from the title to the backend keywords.
Building a brand on Amazon that stands for something — and converts because of it.
Strategic counsel for brands navigating complex marketplace decisions — from pricing to global expansion.
1.4 billion consumers. The world's fastest growing eCommerce market. And yet most Western brands never get there — not because the opportunity isn't real, but because the path feels impossibly complex. Compliance. Logistics. Regulations. Market fit. It adds up fast. Kraiya exists to remove every one of those barriers. We have done this before. We know every step. You focus on your brand — we handle everything else.
Your competitors aren't in India yet →India's import landscape is complex — BIS certifications, FSSAI approvals, customs documentation. Most brands get stuck here before they even start. We navigate every requirement so your entry is clean, legal, and fast.
Getting your product from your warehouse to Amazon India's FBA centres involves more moving parts than most brands expect. We manage the entire supply chain — import, customs clearance, storage, and inbound shipments — end to end.
Setting up on Amazon India is not the same as Amazon US. Different rules, different requirements, different dynamics. We set up your Seller Central account, manage FBA onboarding, and get your listings live — correctly, the first time.
India is not just a new marketplace — it is a different consumer. Pricing, positioning, keywords, and advertising all need to be built for the Indian buyer. We build your launch strategy from the ground up and scale it from day one.
Kraiya Consulting was founded on a simple principle — brands deserve a strategic partner who is as invested in their growth as they are. Not an account manager who disappears after onboarding. Not a large agency where your account is one of hundreds.
The name Kraiya draws from the Sanskrit word Kraya — meaning commerce and trade. It is who we are at our core.
Every engagement is led directly by our founder — not delegated to junior managers. You get 13+ years of Amazon expertise on your account, every day.
We work with a focused portfolio of clients. This is a deliberate choice — it ensures the depth and quality of attention that drives real results.
We don't just advise. We execute, own, and remain accountable for the outcomes of every strategy we build for you.
Based in Chennai, India — we bring unmatched local expertise for brands entering the Indian market, combined with deep knowledge of US, UK, and EU operations.
Deep expertise across every major Amazon marketplace — with a unique advantage in India market entry that no other boutique firm offers at this level.
Book a 30-minute strategy call. No pitch. No templates. Just a direct conversation about your brand and where the real opportunity is.
Book Your Strategy CallWhether you're an established brand looking to scale or a Western company ready to enter India — we'd love to hear about your goals.
Chennai, India
Serving clients globally